I’m sure answers are all over the map for that one. Really, it comes down to the team for engagement. Both large and small teams can be very good or very bad at NFT holder engagement. I’ve seen all possible examples. I can see what you mean, though… with a big brand, a bit less engagement is probably the norm, as they’re not struggling at all, usually. And, as they’re already established, they’re likely to hold solid floor values long-term (which is massively important to the holders and is usually the topic of much of the engagement that happens on all drops) versus the small team who has to really grind long-term. So, it’s a complicated answer, in my opinion. :-)